Our Story
Luxury New Baby Gifts. For Everyone.
We founded Willow and Cole to give new parents curated gift boxes containing practical yet stylish luxury items for their new arrival. Our idea came when receiving gifts ourselves as new mums which although beautiful lacked real long-lasting quality.
Luxurious new baby gift sets.
We wanted to create a luxurious product range that was unique and special enough to gift. Thus, our journey began, having searched for the best products globally we have developed a collection filled with luxury items that evoke style and quality from ultra soft toys, cashmere blankets to knitted cardigans, dungarees to dresses and much more.
Finishing touches resonate with people which why we chose to provide our range with their very own Willow and Cole gift box.
Quality Materials
Ethically Sourced
Personalised Messaging
British Designed
Commitment to quality and durability.
We believe in quality and durability and have endeavoured to provide a collection that can truly stand the test of time and be cherished for years to come.
'Buy Less, Choose Well, Make It Last' - Viviene Westwood.
Our core values centre around our commitment to provide luxury new baby gifts with uniquely designed one off pieces as all babies deserve style and comfort.
We hope you love our products as much as we do.
Founder : Suki, and the Willow & Cole team.